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Schoffel North America Expands Spring/Summer Apparel Offering
SUN VALLEY, Idaho (6/8/00) - Schoffel, Europe's leading technical mountainwear brand, will greatly expand their spring/summer collection in the U.S. for 2001. The new line will be divided into two segments and will be introduced to retailers at the Outdoor Summer Market in Salt Lake City from August 11-14th and will be available in stores March 1, 2001.

The first category of the Schoffel Spring/Summer 2001 Collection is the Technical Mountainwear Collection. This line embodies active motion and was developed for athletes that demand lightweight breathable fabrics that regulate body temperature during strenuous activities and have reaction stretch for ease of body movement. Highlights of this collection include wicking base layer tees, amphibious shorts, stretch microfleece, lightweight waterproof/breathable packable jackets, and a superfly windshirt.

The Adventure Wear Collection facilitates exploration and was designed for travelers and summer adventurers that require apparel that is not only stylish and comfortable but also functional enough for a broad array of activities and that adapts to unpredictable weather conditions. The line includes casual button-up shirts with wicking capabilities, long sleeve travel shirts with adjustable button-up sleeves, a zip-off skirt, and lightweight waterproof/breathable pack away jackets and pants with sophisticated styling.

True to Schoffel tradition this spring/summer collection was built with the world's most luxurious technical fabrics and unique colors and meets the demanding performance requirements of mountain enthusiasts.

Founded in 1804, Schoffel is a manufacturer of high-end technical mountainwear based in Schwabmunchen, Germany. Schoffel is consistently a market leader in Germany, Austria and Switzerland, and has spearheaded many innovations within the industry including the first use of Gore-Tex® as a waterproof and breathable laminate in 1980. Schoffel North America, a wholly owned subsidiary of Schoffel Germany, designs, manufactures and distributes mountain apparel to the specialty retailers of North America. Schoffel North America is headquartered in Sun Valley, Idaho. For more information please contact Schoffel at 208-726-2424.

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