SUN VALLEY, Idaho (12/10/99) - On December 13th, 1999, Schoffel North America will launch a breakthrough Internet program that will further raise their commitment to specialty retailers and will set the tone for retail support as the outdoor products industry progresses into the world of on-line sales. The Schoffel E-Partner Program is an innovative e-commerce and business to business solution that aims to share profits from on-line business with their retail partners and to increase the efficiency in the manufacturer to retailer relationship.
The E-Partner Program allows consumers to purchase products on the Schoffel web-site, www.schoffel.com, and select from a list of local dealers that they would like to support. Revenue for each product is then shared with the Schoffel E-Partner Retailer that was chosen by the on-line consumer. Purchased items will be fulfilled either from the E-Partner Retailer's inventory or directly from Schoffel, based on availability. With this innovative e-commerce program, Schoffel retail partners benefit from a risk free solution that simply aims to increase brand awareness, expedite retailer's sell-through, and increase the profitability for the retailers as well as for the company.
Along with the introduction of the E-Partner Program, Schoffel's web-site will also address the business to business relationship with their retail partners in an effort to increase the efficiency of retail purchasing and marketing support. The site will offer detailed marketing information, downloadable order processing tools, sales representative contact information, and finally, technical and product care information. Schoffel also plans to add capabilities in the near future to allow retailers to order and re-order product on-line, as well as the ability to check and track order and shipment status or account status.
Founded in 1804, Schoffel is a manufacturer of high-end performance mountain apparel based in Schwabmunchen, Germany. Schoffel is consistently a market leader in Germany, Austria and Switzerland, and has spearheaded many innovations within the industry including the first use of Gore-Tex® as a waterproof and breathable laminate in 1980. Schoffel North America, a wholly owned subsidiary of Schoffel Germany, designs, manufactures and distributes mountain apparel to the specialty retailers of North America. Schoffel North America is headquartered in Sun Valley, Idaho. For more information please contact Schoffel at 208-726-2424.
[ BACK ] |
